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B2B Ecommerce Platform Comparison: WooCommerce vs Shopify B2B Platform

WooCommerce and Shopify

WooCommerce and Shopify B2B have their merits which makes it a difficult decision, especially for an online B2B store! Use this B2B ecommerce platform comparison and decide which platform is best for you!

Struggling with how to choose between two of the most popular ecommerce solutions on the market WooCommerce and Shopify? If you are interested in launching your own ecommerce store, you’ve probably come across these two B2B ecommerce solutions and you’ve noticed that both platforms have their own pros and cons. It is a difficult decision, and we understand you completely.

So, to help you choose the platform that is right for your B2B company, we will spend this article comparing these two platforms so you can be confident when you make the final decision.

WooCommerce is a self-hosted ecommerce solution. Your store’s files will be located and stored on your own server and you are free to modify everything on your store, according to your preferences.

Shopify is a fully hosted solution meaning the Shopify team will host and manage the software for you. However, you can’t do everything you want. You are limited to only making the changes that Shopify allows you to make.

So, what is the practical difference between these two platforms? WooCommerce is more flexible than Shopify B2B, however, it is not as beginner-friendly as Shopify. Shopify is the opposite of WooCommerce.

If we consider the ecommerce market share, it can help you see the trends on what your competitors are using. Even though you shouldn’t pick a solution based on popularity, here is one information you should know – if we look at the top 10.000 websites, only 10% use Shopify while 12% use WooCommerce. It seems that Shopify is more popular among higher authority sites.

In terms of how easy or simple is to go from zero to a fully-functioning and well-designed B2B online store, that is ready to accept orders and process payments, Shopify is without a doubt the ultimate winner.

When you create a WooCommerce store, you have to do two things – install WordPress and familiarize yourself with the WordPress interface and install and configure WooCommerce and familiarize yourself with the WooCommerce interface. Before you start accepting orders and process payments, you will be responsible for finding hosting, installing WordPress, installing and configuring WooCommerce, finding a WooCommerce template, and more.

Shopify is one of the more flexible ecommerce solutions. However, it can’t come close to the control you get with a self-hosted solution like WooCommerce. In terms of control, WooCommerce is the ultimate winner. With this platform, you have a few different ways to customize your store’s functionality: custom code, the WordPress plugins or your theme. The flexibility of WooCommerce is also noticeable when it comes to things like product variations.

Product variations on the other side is the biggest limitation of Shopify. You can customize your Shopify store with templates and applications. Shopify also allows you to add custom HTML to your store’s homepage.

If you want the most beginner-friendly and simplest way to launch your own B2B online store, Shopify is an excellent choice. If you value ownership and flexibility, WooCommerce is a better choice.

So, which do you prefer?

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